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Some believe it easy to start an online home business, but without having a handle on what is needed to make money online, they will fail like the rest of the 99% that try building a home business on the internet. There are things you must know and ‘tricks of the trade’ that will make the difference between success and failure.

The fact that only around 1% of those that start an online business succeed should be indication enough that there is more to it than just the will. There is also the attitude, information and knowledge. Let’s have a look at each of these.

ATTITUDE

Attitude is important. Your online home business is a business, not a hobby, and it should be treated as such. You have to discipline yourself to work to a plan and targets: set monthly, weekly and daily targets, and if you take time off for the school run, or to watch that TV program, then work later until you have met your targets.

Targets should be set so that you achieve so much in a certain time, and when you meet them all your business is so much stronger and on course for success. Newcomers to internet business will likely need some help with that to start with, but you should quickly get into the swing and be able to formulate your own online business plan and set targets to achieve it.

Don’t look upon your income as spare cash: look on it as your income, even if you still have a regular job. Most that are still learning about what is needed to make money online have a day job, although quite a few are unemployed. That’s why they are trying to use the internet to make a living.

INFORMATION

Knowledge comes from the information you are given. There is a lot of information online, but information is no good on its own with knowing what information is useful and what is not. You must also know how to use the information provided to you. Simply being told that keyword research is essential for the success of your website will not help you to carry out that research properly, and arrive at the right keywords for which each page on your site should be optimized.

You have to be told how to carry it out and how to apply it to your online home business. Not only that, but too much information can be just as bad as insufficient. You can suffer what is referred to as ‘information overload’. You have all the information you need to be successful, but there is so much of it, and how do you put it all together to formulate a coherent business plan?

No! Information is all very well, but you have also to find out how to use it, and how to get your information in small bites as you need it: not all at once and become confused.

KNOWLEDGE

Knowledge comes from information. There are a lot of intelligent people that start an online home business, but fail because they have no idea of what is needed to make money online. There is a lot to learn, and most of the currently successful internet marketers have spent a great period of time in learning. Many had to lean, because internet marketing was new when they started, and they set the standards and level of knowledge of their day.

Now, however, there is a lot of information available online but you have to know what you are looking for before you know what to search for! How do you get a website started up? There are several steps, including:

* Decide how you are going to make money: by selling a product, providing a service or some other way.
* What form will that product or service take.? Do you have to create it yourself or sell, on commission?
* How do you choose a domain name?
* You have found out that you should carry out keyword research but how do you do that properly?
* How do you buy and register a domain name, and then use it on your website?
* How do you start up a website?
* How should your website be designed?
* How do you go about designing and constructing it?
* How do you advertise your website?
* How do you get your site listed on Google and other search engines?

And many, many more questions to be answered and things to be learned. We have barely scratched the surface with the above basics. Without that knowledge, however, you don’t have hope of succeeding with an online home business, and you will be like the 99% others that fail to make money online.

The best way for most people to learn, and the way that most appear to prefer, is just like being at school. You are not given the entire alphabet to learn at once: you learn a letter at a time. The same with learning how to start an online home business and make money online:

1. How to choose a money-making or internet marketing technique.
2. Find out how to formulate a plan, and set regular targets
3. How to choose the right product.
4. How to get a website started up.
5. How to get your products on the site, and how top set your site up to collect payments and deliver the product.
6. How to promote your product and website.
7. How to set everything on autopilot and get onto your next project.

That is just one of a good sequence of events, whereby you are provided the information in easily digestible pieces that come together to provide you with a viable online home business that will not only help you to make money online, but also work as the basis for a massive internet empire that could one day see you earning 7 figures online.